Private sale or estate agent — which is worth it?
When is an agent worthwhile, and when not?
An agent is worthwhile if you:
- •Have little time (job, family, moving house in parallel)
- •Don't know the local market
- •Have no experience with price negotiations
- •Are selling a complex property (apartment building, listed building, community of heirs)
- •Are emotionally too close to the property
An agent is less worthwhile if you:
- •Have the time and the inclination to get deeply involved
- •Know the local market well (e.g. from the industry yourself)
- •Are selling a simple, easily lettable standard flat
- •Are selling in a location with extremely high demand (the property "sells itself")
Advantages of a private sale
No commission
The most obvious advantage. In Saxony, the agent commission is usually 3.57 percent each for buyer and seller. On a flat for €250,000 you save around €8,925 as the seller. Sounds like a lot. It is — when everything goes smoothly.
Full control
You decide when viewings take place, with whom you negotiate and at what price. No middleman, no dependency.
Direct communication
Some buyers value direct contact with the owner. It feels more personal and builds trust - provided you can stay objective.
Disadvantages of a private sale
Time commitment
Expect 15 to 25 hours per week during the active marketing phase. Filtering enquiries, coordinating viewings, checking creditworthiness, compiling documents, conducting follow-up negotiations. Most private sellers are exhausted after four weeks.
Valuation mistakes
The most common and costliest mistake: setting the price wrong. Too high - the flat sits, prospects lose trust. Too low - you give away money. Without market experience, precise pricing is difficult.
Legal risks
Disclosure obligations, liability questions, the energy certificate requirement, correct living-area calculation - anyone who makes mistakes here risks claims for damages after the sale.
Emotional negotiation
Your home is not just any property. When a buyer says after the viewing "The kitchen is awful", owners react differently than an agent does. Emotions in negotiations cost money.
Advantages of an agent
Market knowledge and pricing
A good agent knows the actual sale prices in your street - not the asking prices on ImmoScout. In Dresden this difference is 5 to 10 percent.
Time savings
The agent handles marketing, viewings, prospect screening and negotiation. You sign at the notary - done.
Network
Good agents have registered prospective buyers. Your property may be sold before it is publicly listed. In locations like Blasewitz or Loschwitz that can make the difference.
Negotiation experience
Price negotiations are a craft. An experienced agent knows when to hold firm and when a small concession saves the deal.
Legal protection
Disclosure obligations, contract drafting, liability - the agent knows the pitfalls and protects you from costly mistakes.
Disadvantages of an agent
Commission
3.57 percent of the purchase price as the seller's share. On €300,000 that is €10,710. Not insignificant.
Dependency
You partly hand over control. If the agent works poorly, you lose time and possibly money.
Differences in quality
Estate agent is not a protected profession. Anyone can call themselves one. The range runs from highly professional to catastrophic. Choosing the right agent is decisive.
Commission in Saxony: the current rules
Since December 2020, the equal split of the agent commission has applied to residential property in Germany. The seller must pay at least as much commission as the buyer.
Passing the entire commission on to the buyer is no longer possible for residential property. Different rules apply to commercial property.
Commission split Saxony
Checklist: 10 questions for self-assessment
Do you have 15-25 hours per week for the sales process?
Do you know the actual sale prices (not asking prices) in your street?
Can you create professional photos and a listing?
Do you know which documents you need and where to get them?
Can you check the creditworthiness and financing of prospects?
Are you able to negotiate objectively - even when the buyer criticises your kitchen?
Do you know your disclosure obligations as a seller?
Do you have experience with notary contracts?
Can you deal with rejections and withdrawals without panic-cutting the price?
Is your property "standard" (flat, good location) or complex (apartment building, listed building, inheritance)?
At least 7 of 10 Yes: A private sale is realistic.
Fewer than 5: An agent is the smart investment.
Still unsure? I'll advise you free of charge — with no obligation to instruct me.
Discuss without obligationOur approach: what we do differently
We understand that deciding on an agent requires trust. That is why we work transparently:
What would be possible?
What the proceeds from your property make possible
Choose what interests you — and see what becomes possible in your life with the sale proceeds.
These figures are indicative calculations. I will discuss the concrete figures for your property with you, free of charge →
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